https://binoyzuzarte.com Binoy Zuzarte Tue, 07 Jan 2025 19:30:13 +0000 https://binoyzuzarte.com en https://binoyzuzarte.com/Home Wed, 26 Nov 2014 03:48:58 +0000 Binoy Zuzarte https://binoyzuzarte.com/Home 👋🏽 I’m Binoy — an Associate Creative Director, writer, poet, and dog dad based in Toronto.Below is the work I’ve done for brands across Canada and the UK. For poems, look hither. Want to work together or just say hi? Here’s where your email can find me well. <img width="640" height="360" width_o="640" height_o="360" data-src="https://freight.cargo.site/t/original/i/f31653ccfe9d61d3e425fefdb3ce4dcf8ffc93d776daf7219bd627bab885d3d3/Test---We-Live-Olympiclarge.gif" data-mid="224235476" border="0" src="https://freight.cargo.site/w/640/i/f31653ccfe9d61d3e425fefdb3ce4dcf8ffc93d776daf7219bd627bab885d3d3/Test---We-Live-Olympiclarge.gif" /> <img width="4500" height="3000" width_o="4500" height_o="3000" data-src="https://freight.cargo.site/t/original/i/d680ff230b2c530b405619a02b23342cb714db43774bfbc5b56efa4dbdb242fc/Rush-Hour-In-Situ.jpg" data-mid="224235597" border="0" src="https://freight.cargo.site/w/1000/i/d680ff230b2c530b405619a02b23342cb714db43774bfbc5b56efa4dbdb242fc/Rush-Hour-In-Situ.jpg" /> <img width="840" height="473" width_o="840" height_o="473" data-src="https://freight.cargo.site/t/original/i/03705e25b3e7968d13b50743f499946b39b91bdf6894f4d8dd5574c2f0d2612b/TTC_Rogers_Add-to-Cart.gif" 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data-src="https://freight.cargo.site/t/original/i/3c9ed04dcda12a370f4b1b19ef4b942139b07630202880598abae884f9d17f79/Screen-Shot-2016-12-15-at-9.45.13-PM.png" data-mid="224235640" border="0" src="https://freight.cargo.site/w/1000/i/3c9ed04dcda12a370f4b1b19ef4b942139b07630202880598abae884f9d17f79/Screen-Shot-2016-12-15-at-9.45.13-PM.png" /> <img width="536" height="536" width_o="536" height_o="536" data-src="https://freight.cargo.site/t/original/i/8b467e6c5a08131acefb19f9e348094b9e2e5acedf495751f35a35845d1e76da/NonBinary.gif" data-mid="224455034" border="0" src="https://freight.cargo.site/w/536/i/8b467e6c5a08131acefb19f9e348094b9e2e5acedf495751f35a35845d1e76da/NonBinary.gif" /> <img width="654" height="631" width_o="654" height_o="631" data-src="https://freight.cargo.site/t/original/i/e498c2eeb0e9e640e82513cf11f976d71af1d824e3fc62a28d29738c0dcb5b41/Taylor-Plan-thumbnail.png" data-mid="224455035" border="0" src="https://freight.cargo.site/w/654/i/e498c2eeb0e9e640e82513cf11f976d71af1d824e3fc62a28d29738c0dcb5b41/Taylor-Plan-thumbnail.png" /> <img width="1664" height="924" width_o="1664" height_o="924" data-src="https://freight.cargo.site/t/original/i/979e341b931b861421a88168d051f868c4f4e398b66e1109fb2b2c8321b99371/Screenshot-2025-01-05-at-17.53.47.png" data-mid="224235664" border="0" src="https://freight.cargo.site/w/1000/i/979e341b931b861421a88168d051f868c4f4e398b66e1109fb2b2c8321b99371/Screenshot-2025-01-05-at-17.53.47.png" /> <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/0bbfad1dc51aaacf7fabea2a060e1b4f04f1153002e7a813243ceab333fa591f/image44.gif" data-mid="224455064" border="0" src="https://freight.cargo.site/w/1000/i/0bbfad1dc51aaacf7fabea2a060e1b4f04f1153002e7a813243ceab333fa591f/image44.gif" /> <img width="594" height="334" width_o="594" height_o="334" data-src="https://freight.cargo.site/t/original/i/ee453d107bf3a262d929016cd46df5aa306eee822681695e083ecb2b632db58f/Test-2.gif" data-mid="224235707" border="0" src="https://freight.cargo.site/w/594/i/ee453d107bf3a262d929016cd46df5aa306eee822681695e083ecb2b632db58f/Test-2.gif" /> <img width="796" height="448" width_o="796" height_o="448" data-src="https://freight.cargo.site/t/original/i/b295bc1503075d2e90f1b051a1cde3934eec218655bf7fc1ad3639be8eaaad3a/McCann-letters.gif" data-mid="224235685" border="0" src="https://freight.cargo.site/w/796/i/b295bc1503075d2e90f1b051a1cde3934eec218655bf7fc1ad3639be8eaaad3a/McCann-letters.gif" /> <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/18020dc53422dca1a6cad973a210770c290049080fb193ab19bb184d94fc6ff4/Logo.jpeg" data-mid="224235748" border="0" src="https://freight.cargo.site/w/1000/i/18020dc53422dca1a6cad973a210770c290049080fb193ab19bb184d94fc6ff4/Logo.jpeg" /> <img width="1536" height="2048" width_o="1536" height_o="2048" data-src="https://freight.cargo.site/t/original/i/dd71c2961d083628e1c28035b6f31962b22bdd97650cfa9fade1b2a55cbb4412/BZ-April-2022.jpeg" data-mid="224235830" border="0" src="https://freight.cargo.site/w/1000/i/dd71c2961d083628e1c28035b6f31962b22bdd97650cfa9fade1b2a55cbb4412/BZ-April-2022.jpeg" /> https://binoyzuzarte.com/IOC Fri, 09 Jul 2021 02:03:07 +0000 Binoy Zuzarte https://binoyzuzarte.com/IOC Live OlympicIOC It’s always a good sign when you make the client cry. And that’s just what we did with this brand creative, combining ordinary found footage with extraordinary Olympic moments. <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/55665056177b7ee4c42c731df4e16b63a324678b9a8f8b5c2e7df5fe3fa1b9db/Power-Visuals.001.jpeg" data-mid="113426334" border="0" src="https://freight.cargo.site/w/1000/i/55665056177b7ee4c42c731df4e16b63a324678b9a8f8b5c2e7df5fe3fa1b9db/Power-Visuals.001.jpeg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/9b5a8e10b0814986c9f7a1c3de49ffd374e60efa9ebba8f72a7a09ac920c97c6/Power-Visuals.014.jpeg" data-mid="127792481" border="0" src="https://freight.cargo.site/w/1000/i/9b5a8e10b0814986c9f7a1c3de49ffd374e60efa9ebba8f72a7a09ac920c97c6/Power-Visuals.014.jpeg" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/5e30b31298f80778bb4085dd499c7929433f2544c0ccebaa9d709593a31b2189/Power-Visuals.006.jpeg" data-mid="127792337" border="0" src="https://freight.cargo.site/w/1000/i/5e30b31298f80778bb4085dd499c7929433f2544c0ccebaa9d709593a31b2189/Power-Visuals.006.jpeg" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/b002f131669cafd2a7188507d3c0e8c2ff49ba39784001ca1af1ee59e0ed731e/Power-Visuals.003.jpeg" data-mid="127792287" border="0" src="https://freight.cargo.site/w/1000/i/b002f131669cafd2a7188507d3c0e8c2ff49ba39784001ca1af1ee59e0ed731e/Power-Visuals.003.jpeg" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/53bb8e7a32f4b77507967e35c57a2f998bb5421511a3e01cbb265e2fda621fcf/Power-Visuals.002.jpeg" data-mid="127792284" border="0" src="https://freight.cargo.site/w/1000/i/53bb8e7a32f4b77507967e35c57a2f998bb5421511a3e01cbb265e2fda621fcf/Power-Visuals.002.jpeg" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/8b58bd2833bf2d4f8c918d53396c5348a3f01bab832a59a7dd451155a412e9ae/Power-Visuals.004.jpeg" data-mid="127792331" border="0" src="https://freight.cargo.site/w/1000/i/8b58bd2833bf2d4f8c918d53396c5348a3f01bab832a59a7dd451155a412e9ae/Power-Visuals.004.jpeg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/e96100a9c1f866a982690e6499fc353c13fa1c3ab2a548505d85379eeb4daccb/Power-Visuals.005.jpeg" data-mid="113426489" border="0" src="https://freight.cargo.site/w/1000/i/e96100a9c1f866a982690e6499fc353c13fa1c3ab2a548505d85379eeb4daccb/Power-Visuals.005.jpeg" /> https://binoyzuzarte.com/Bose Thu, 27 May 2021 11:48:34 +0000 Binoy Zuzarte https://binoyzuzarte.com/Bose Mute the CommuteBose Real talk: The world is loud. Really loud. Our contextual creative in one of London’s loudest places — the Tube — reminded people that Bose’s noise-cancelling devices can bring the quiet wherever they go. <img width="4500" height="3000" width_o="4500" height_o="3000" data-src="https://freight.cargo.site/t/original/i/d680ff230b2c530b405619a02b23342cb714db43774bfbc5b56efa4dbdb242fc/Rush-Hour-In-Situ.jpg" data-mid="109664343" border="0" src="https://freight.cargo.site/w/1000/i/d680ff230b2c530b405619a02b23342cb714db43774bfbc5b56efa4dbdb242fc/Rush-Hour-In-Situ.jpg" /><img width="2803" height="1869" width_o="2803" height_o="1869" data-src="https://freight.cargo.site/t/original/i/2fc1acf54b5a95d5ffd1b55a0521917d194afabe11450271ed17589d0427b0b7/Tunnel.jpg" data-mid="109664307" border="0" src="https://freight.cargo.site/w/1000/i/2fc1acf54b5a95d5ffd1b55a0521917d194afabe11450271ed17589d0427b0b7/Tunnel.jpg" /><img width="5848" height="3904" width_o="5848" height_o="3904" data-src="https://freight.cargo.site/t/original/i/9131be97ad2cc10bd740e6d9ee2f7e9fd50f21a6113aee4f967b987895e79fef/Commute-In-Situ.jpg" data-mid="224298173" border="0" src="https://freight.cargo.site/w/1000/i/9131be97ad2cc10bd740e6d9ee2f7e9fd50f21a6113aee4f967b987895e79fef/Commute-In-Situ.jpg" /><img width="6912" height="3456" width_o="6912" height_o="3456" data-src="https://freight.cargo.site/t/original/i/79aa37eea6092a118cd982c5b49566cea7fc915192554ffd36d6993477ae9b25/Commute.jpg" data-mid="109664361" border="0" src="https://freight.cargo.site/w/1000/i/79aa37eea6092a118cd982c5b49566cea7fc915192554ffd36d6993477ae9b25/Commute.jpg" /> <img width="6912" height="3456" width_o="6912" height_o="3456" data-src="https://freight.cargo.site/t/original/i/5988ff1fc1462371a02f01343a503e1a42e6e7ec96001f7d162d7c27389c7a94/Rush-Hour.jpg" data-mid="109664363" border="0" src="https://freight.cargo.site/w/1000/i/5988ff1fc1462371a02f01343a503e1a42e6e7ec96001f7d162d7c27389c7a94/Rush-Hour.jpg" /> <img width="4041" height="2265" width_o="4041" height_o="2265" data-src="https://freight.cargo.site/t/original/i/c0b79383bbfe226ae8ec505f86b4469de9bafa1c3f3855ee693afd21e67f1ff4/Office.jpg" data-mid="109664373" border="0" src="https://freight.cargo.site/w/1000/i/c0b79383bbfe226ae8ec505f86b4469de9bafa1c3f3855ee693afd21e67f1ff4/Office.jpg" /> https://binoyzuzarte.com/Rogers-5G Wed, 24 Jan 2024 16:38:11 +0000 Binoy Zuzarte https://binoyzuzarte.com/Rogers-5G 5G on the TTCRogers Canada’s largest telecom brought Canada’s largest 5G network to Canada’s largest subway system. Our campaign went large with a contextual TTC station domination — over 100 pieces of unique creative in an ultra-compressed timeline — to show that you could finally do all the things you love above ground, below ground. <img width="4355" height="1922" width_o="4355" height_o="1922" data-src="https://freight.cargo.site/t/original/i/3331b71d40767fcb073e70ac6a5cf44ca64b4b4d294023d58b8ed538a6a6396a/JS-14779-01---2023-WIRELESS-TTC-Union_TUNM013A---South-Platform.jpg" data-mid="203644278" border="0" src="https://freight.cargo.site/w/1000/i/3331b71d40767fcb073e70ac6a5cf44ca64b4b4d294023d58b8ed538a6a6396a/JS-14779-01---2023-WIRELESS-TTC-Union_TUNM013A---South-Platform.jpg" /> <img width="1615" height="2402" width_o="1615" height_o="2402" data-src="https://freight.cargo.site/t/original/i/31154870895d63c343e7b7fd6368a3da3b493472d0527ab2fffca66aa31ef0a0/2023_Pattison_TTC_Station_Poster_TTCL025A---College-Station-Frame-No-25-Southbound-WS_Updated.jpg" data-mid="203643113" border="0" src="https://freight.cargo.site/w/1000/i/31154870895d63c343e7b7fd6368a3da3b493472d0527ab2fffca66aa31ef0a0/2023_Pattison_TTC_Station_Poster_TTCL025A---College-Station-Frame-No-25-Southbound-WS_Updated.jpg" /> <img width="2398" height="2462" width_o="2398" height_o="2462" data-src="https://freight.cargo.site/t/original/i/1f4edbc3c20e0689ecec486e53209fc3e67811b6c796d96d0a696247c03ecb99/JS-14779-01---2023-WIRELESS-TTC-Union_TUNM004A---Main-Concourse---Post-Fare_Updated.jpg" data-mid="203644275" border="0" src="https://freight.cargo.site/w/1000/i/1f4edbc3c20e0689ecec486e53209fc3e67811b6c796d96d0a696247c03ecb99/JS-14779-01---2023-WIRELESS-TTC-Union_TUNM004A---Main-Concourse---Post-Fare_Updated.jpg" /> <img width="1500" height="980" width_o="1500" height_o="980" data-src="https://freight.cargo.site/t/original/i/38c1e3004823b72368ec0869c90e73d2a60735d87697de4aa88648d9174028cc/TTC_Rogers_Now-Underground.jpg" data-mid="223491302" border="0" src="https://freight.cargo.site/w/1000/i/38c1e3004823b72368ec0869c90e73d2a60735d87697de4aa88648d9174028cc/TTC_Rogers_Now-Underground.jpg" /> <img width="1615" height="2402" width_o="1615" height_o="2402" data-src="https://freight.cargo.site/t/original/i/f6eff6b4c2760bd4f9f7424441a08fa580afafe2446bdf0dec384160c0050939/2023_Pattison_TTC_Station_Poster_TTDD037A---Dundas-Station-Frame-No-37-Northbound-ES_Updated.jpg" data-mid="203643115" border="0" src="https://freight.cargo.site/w/1000/i/f6eff6b4c2760bd4f9f7424441a08fa580afafe2446bdf0dec384160c0050939/2023_Pattison_TTC_Station_Poster_TTDD037A---Dundas-Station-Frame-No-37-Northbound-ES_Updated.jpg" /> <img width="3272" height="2254" width_o="3272" height_o="2254" data-src="https://freight.cargo.site/t/original/i/c6a027dd5e235d6e9436d1cab4f0593526d789330061b4bb1a43b96730bf0eff/JS-14779-01---2023-WIRELESS-TTC-Union_TUNM031A---North-Platform.jpg" data-mid="203644281" border="0" src="https://freight.cargo.site/w/1000/i/c6a027dd5e235d6e9436d1cab4f0593526d789330061b4bb1a43b96730bf0eff/JS-14779-01---2023-WIRELESS-TTC-Union_TUNM031A---North-Platform.jpg" /> <img width="1826" height="2307" width_o="1826" height_o="2307" data-src="https://freight.cargo.site/t/original/i/16d8944a425ba5ad703419a2375a5198d916c524ae6303dc1ab8617b41fb5387/JS-14779-01---2023-WIRELESS-TTC-Union_TUNM034A---North-Platform_Updated.jpg" data-mid="203644282" border="0" src="https://freight.cargo.site/w/1000/i/16d8944a425ba5ad703419a2375a5198d916c524ae6303dc1ab8617b41fb5387/JS-14779-01---2023-WIRELESS-TTC-Union_TUNM034A---North-Platform_Updated.jpg" /> <img width="1500" height="892" width_o="1500" height_o="892" data-src="https://freight.cargo.site/t/original/i/4e792bd190a717d835922358b9c7ca2b8fb2f467d731fc378e0bd65b80803928/laugh-at-meme-smaller.jpg" data-mid="220421095" border="0" src="https://freight.cargo.site/w/1000/i/4e792bd190a717d835922358b9c7ca2b8fb2f467d731fc378e0bd65b80803928/laugh-at-meme-smaller.jpg" /> <img width="1615" height="2402" width_o="1615" height_o="2402" data-src="https://freight.cargo.site/t/original/i/5b3acc1b81e5f79f310092964cf9dfc58bd051e22a58477f592855ca3be8f1c2/2023_Pattison_TTC_Station_Poster_TTDD064A--Dundas-Walkway-Frame-Southbound-Exit-to-Eaton-Centre_Updated.jpg" data-mid="203643117" border="0" src="https://freight.cargo.site/w/1000/i/5b3acc1b81e5f79f310092964cf9dfc58bd051e22a58477f592855ca3be8f1c2/2023_Pattison_TTC_Station_Poster_TTDD064A--Dundas-Walkway-Frame-Southbound-Exit-to-Eaton-Centre_Updated.jpg" /> <img width="840" height="473" width_o="840" height_o="473" data-src="https://freight.cargo.site/t/original/i/03705e25b3e7968d13b50743f499946b39b91bdf6894f4d8dd5574c2f0d2612b/TTC_Rogers_Add-to-Cart.gif" data-mid="223491246" border="0" src="https://freight.cargo.site/w/840/i/03705e25b3e7968d13b50743f499946b39b91bdf6894f4d8dd5574c2f0d2612b/TTC_Rogers_Add-to-Cart.gif" /> <img width="2580" height="2368" width_o="2580" height_o="2368" data-src="https://freight.cargo.site/t/original/i/1b2d1db3d1db1288419c420e2767b6d061fa669c24c255e09ae259127afe397a/JS-14779-01---2023-WIRELESS-TTC-Union_TUNM010A---South-Platform_Updated.jpg" data-mid="203644276" border="0" src="https://freight.cargo.site/w/1000/i/1b2d1db3d1db1288419c420e2767b6d061fa669c24c255e09ae259127afe397a/JS-14779-01---2023-WIRELESS-TTC-Union_TUNM010A---South-Platform_Updated.jpg" /> <img width="1615" height="2402" width_o="1615" height_o="2402" data-src="https://freight.cargo.site/t/original/i/8166e3b41006adb8426118eb55e49bf9607a1256fae791f9689225b0c49238a1/2023_Pattison_TTC_Station_Poster_TTOG001A--Osgoode-Station-Frame-No-01-Southbound-WS-Double_Updated.jpg" data-mid="203643119" border="0" 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src="https://freight.cargo.site/w/1000/i/5404991c6b33a20ff5e7603139dda2b7323453216810de1aa185b67bd7d33152/2023_Pattison_TTC_Station_Poster_TTDD008A---Dundas-Station-Frame-No-08-Southbound-WS_Updated.jpg" /> <img width="750" height="1123" width_o="750" height_o="1123" data-src="https://freight.cargo.site/t/original/i/5ba992269b05ce8ebcc9f7884c643352979f415766fdab6d026c1005491e7223/TTC_Rogers_Pillars.png" data-mid="223491804" border="0" src="https://freight.cargo.site/w/750/i/5ba992269b05ce8ebcc9f7884c643352979f415766fdab6d026c1005491e7223/TTC_Rogers_Pillars.png" /> <img width="1615" height="2402" width_o="1615" height_o="2402" data-src="https://freight.cargo.site/t/original/i/64497cc54611e6b1ee6bfe8614add64c2f8b792e059eb0c5145d794b621079fd/2023_Pattison_TTC_Station_Poster_TTKI002A---King-Station-Frame-No-02-Southbound-WS_Updated.jpg" data-mid="203643118" border="0" src="https://freight.cargo.site/w/1000/i/64497cc54611e6b1ee6bfe8614add64c2f8b792e059eb0c5145d794b621079fd/2023_Pattison_TTC_Station_Poster_TTKI002A---King-Station-Frame-No-02-Southbound-WS_Updated.jpg" /> <img width="1323" height="501" width_o="1323" height_o="501" data-src="https://freight.cargo.site/t/original/i/d44d606325affb3b735c592889c888f76a004938197fae78be106962583a6c3b/stair-barsvideo-call.jpg" data-mid="220419904" border="0" src="https://freight.cargo.site/w/1000/i/d44d606325affb3b735c592889c888f76a004938197fae78be106962583a6c3b/stair-barsvideo-call.jpg" /> https://binoyzuzarte.com/BlackNorth Wed, 18 Dec 2024 00:31:14 +0000 Binoy Zuzarte https://binoyzuzarte.com/BlackNorth Picture an EntrepreneurBlackNorth x Rogers Business When you prompt AI to generate a successful entrepreneur, the results are all alike — reflecting society’s narrow view of business owners. We wanted to change this image. So for Small Business Month, BlackNorth and Rogers Business launched a powerful docuseries to put Black entrepreneurs in the spotlight. <img width="900" height="506" width_o="900" height_o="506" data-src="https://freight.cargo.site/t/original/i/d4d2ac0daacec6170570137011008ee378b42a6c6b51c6e369b79b104c5ff161/Opening-Sequence.gif" data-mid="223498490" border="0" src="https://freight.cargo.site/w/900/i/d4d2ac0daacec6170570137011008ee378b42a6c6b51c6e369b79b104c5ff161/Opening-Sequence.gif" /> Episode 1 Honey Soul Food Episode 2 Woo Your Boo Episode 3 Nyarai Cellars https://binoyzuzarte.com/Chevrolet-Brand Thu, 20 Jul 2017 14:48:38 +0000 Binoy Zuzarte https://binoyzuzarte.com/Chevrolet-Brand The Canadian DreamChevrolet For over a century, Chevrolet has been shaped by Canada's inclusivity and progress — values needed now more than ever. So we created a timely brand platform that captured the dream of people all across the country. <img width="925" height="505" width_o="925" height_o="505" data-src="https://freight.cargo.site/t/original/i/e9faa2f142975c41bdab03152583dfb7949a04f4d47e2c9fb7ab33093fa372c3/OOH.jpg" data-mid="72987570" border="0" src="https://freight.cargo.site/w/925/i/e9faa2f142975c41bdab03152583dfb7949a04f4d47e2c9fb7ab33093fa372c3/OOH.jpg" /> <img width="1000" height="563" width_o="1000" height_o="563" data-src="https://freight.cargo.site/t/original/i/36d8fa8267152a1ed8389cf0054594b378bdbe253f64bee0dce01577d6a617b4/chevrolet-the-canadian-dream-image-2-2000-22829.jpg" data-mid="89828191" border="0" src="https://freight.cargo.site/w/1000/i/36d8fa8267152a1ed8389cf0054594b378bdbe253f64bee0dce01577d6a617b4/chevrolet-the-canadian-dream-image-2-2000-22829.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" 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data-src="https://freight.cargo.site/t/original/i/18e2b1467e11877cc9a198b7b9a5d44e91e10f4218cd4141f5704b776a2ac4ad/CHLI_17_0171A_RGB.jpg" data-mid="90377707" border="0" src="https://freight.cargo.site/w/1000/i/18e2b1467e11877cc9a198b7b9a5d44e91e10f4218cd4141f5704b776a2ac4ad/CHLI_17_0171A_RGB.jpg" /> <img width="1500" height="844" width_o="1500" height_o="844" data-src="https://freight.cargo.site/t/original/i/430ed07f282840d8617c2b4294d4b32cd715c5436e801397fdae7e4ecccfd19d/CHLI_17_0174A_RGB.jpg" data-mid="90377709" border="0" src="https://freight.cargo.site/w/1000/i/430ed07f282840d8617c2b4294d4b32cd715c5436e801397fdae7e4ecccfd19d/CHLI_17_0174A_RGB.jpg" /> https://binoyzuzarte.com/Chevrolet-Cruze Sun, 30 Oct 2016 02:20:00 +0000 Binoy Zuzarte https://binoyzuzarte.com/Chevrolet-Cruze The Car for the Mature-ishChevrolet To cut through the sedan sea of same, we launched the Cruze for a specific audience: people who believe growing up doesn't have to mean getting old. We called them the Mature-ish. And that meant we had to create a bunch of Mature-ish media. https://binoyzuzarte.com/BT Tue, 07 Jan 2025 19:30:13 +0000 Binoy Zuzarte https://binoyzuzarte.com/BT We Are TechBT Group British Telecom’s connections go beyond devices. They connect people to careers in tech, helping diverse thinkers solve diverse problems. And they wanted to attract the next generation. Our “see it, be it” approach highlighted the fresh faces of tech with an equally fresh feel. The campaign gave tech brand over tech bland — and won us more work from BT Group. <img width="3297" height="1855" width_o="3297" height_o="1855" data-src="https://freight.cargo.site/t/original/i/e250df32e5d9a2e2d16dc4c55f18f2123bc0ded1ac895b795a307ef94d531026/MicrosoftTeams-image-5.png" data-mid="224304494" border="0" src="https://freight.cargo.site/w/1000/i/e250df32e5d9a2e2d16dc4c55f18f2123bc0ded1ac895b795a307ef94d531026/MicrosoftTeams-image-5.png" /> <img width="536" height="536" width_o="536" height_o="536" data-src="https://freight.cargo.site/t/original/i/04f4ee8f016b989cdee89ddb735d8bca96b32410437bd5c5c7f3d517373e5d0c/NonBinary.gif" data-mid="224304541" border="0" src="https://freight.cargo.site/w/536/i/04f4ee8f016b989cdee89ddb735d8bca96b32410437bd5c5c7f3d517373e5d0c/NonBinary.gif" /> <img width="1200" height="1200" width_o="1200" height_o="1200" data-src="https://freight.cargo.site/t/original/i/e54765fbf9fda2e4adcc43cd21790968ab9f2d164bff466a6a9c0b14a48db22c/MicrosoftTeams-image-2.png" data-mid="224304543" border="0" src="https://freight.cargo.site/w/1000/i/e54765fbf9fda2e4adcc43cd21790968ab9f2d164bff466a6a9c0b14a48db22c/MicrosoftTeams-image-2.png" /> <img width="1200" height="1200" width_o="1200" height_o="1200" data-src="https://freight.cargo.site/t/original/i/5d28872bb100a0c0a9c2afd153fb5186e8d84bade6d5fb8481ed736f02132a5e/MicrosoftTeams-image-3.png" data-mid="224304544" border="0" src="https://freight.cargo.site/w/1000/i/5d28872bb100a0c0a9c2afd153fb5186e8d84bade6d5fb8481ed736f02132a5e/MicrosoftTeams-image-3.png" /> https://binoyzuzarte.com/Rogers-x-TS Tue, 07 Jan 2025 19:17:57 +0000 Binoy Zuzarte https://binoyzuzarte.com/Rogers-x-TS The Taylor PlanRogers x The Eras Tour Real Swifties know that Taylor’s favourite numbers are tied to her birthday — December 13, 1989. And they love easter eggs. Our idea? Create a limited-time mobile plan and promote it on social, along with a chance to win Eras Tour tickets at the Rogers Centre for the first 1000 fans to sign up. <img width="1182" height="1314" width_o="1182" height_o="1314" data-src="https://freight.cargo.site/t/original/i/117b532e4f9aeda46787043c00d813e9d610a71f18570551dda6335ef056b544/Screenshot-2025-01-07-at-13.05.14.png" data-mid="224304364" border="0" data-scale="63" src="https://freight.cargo.site/w/1000/i/117b532e4f9aeda46787043c00d813e9d610a71f18570551dda6335ef056b544/Screenshot-2025-01-07-at-13.05.14.png" /> https://binoyzuzarte.com/Tim-Hortons Tue, 03 Jun 2014 16:30:25 +0000 Binoy Zuzarte https://binoyzuzarte.com/Tim-Hortons Bring It BackTim Hortons For the brand's 50th birthday, we rewound the clock — through old menus — and gave Canadians the chance to bring back a dearly departed item. It was such a success, they decided to do it all again for their 60th, too. <img width="820" height="612" width_o="820" height_o="612" data-src="https://freight.cargo.site/t/original/i/8b330241257070a98e56812c56489ce5b81f8bb0e55026d1dbbe9e8934a5347f/Screen-Shot-2014-05-28-at-2.40.30-PM_o.png" data-mid="72987597" border="0" src="https://freight.cargo.site/w/820/i/8b330241257070a98e56812c56489ce5b81f8bb0e55026d1dbbe9e8934a5347f/Screen-Shot-2014-05-28-at-2.40.30-PM_o.png" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/aeebc2b00cdef4b60808d933bb66313a74fc715e55326c6f6b70ee38e214f8e7/z.-Site-Pages.001.jpeg" data-mid="224300171" border="0" src="https://freight.cargo.site/w/1000/i/aeebc2b00cdef4b60808d933bb66313a74fc715e55326c6f6b70ee38e214f8e7/z.-Site-Pages.001.jpeg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a5272c25976c940111d80611f4ff08cd535f296874409cc46a2fbec7cb8522a8/z.-Site-Pages.002.jpeg" data-mid="224300175" border="0" src="https://freight.cargo.site/w/1000/i/a5272c25976c940111d80611f4ff08cd535f296874409cc46a2fbec7cb8522a8/z.-Site-Pages.002.jpeg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/af8997befc61e975317a3cf2c15df628b39717d8061c9cc9dac020635d7b11a2/z.-Site-Pages.003.jpeg" data-mid="224300177" border="0" src="https://freight.cargo.site/w/1000/i/af8997befc61e975317a3cf2c15df628b39717d8061c9cc9dac020635d7b11a2/z.-Site-Pages.003.jpeg" />